


Since then we've done a drawing:

and Jimmy has started to work on version 2:

I guess the main question it's raised for me is; how do we contextualise this as an object or experience? The answer to the question doesn't need to be singular, we can develop multiple different contexts and objects, but trying to work out it's place will help us understand in what way we're designing it. For example, the object could be a full-blown toy - something for the kids, akin to a dance mat or a nerf game for the cinematically conscious. Or it could be a more along the line of high-end, niche camera equiptment (as I talked about in this blog post) - functionally and aesthetically like this gear from Zacuto - see their 'Western' themed review and their objects are all a bit gun-like:

I guess the important drivers are: The experience, it's a lot of fun. The image, you get to look very cool. The competition, everyone wants to be the fastest gun in the west.
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